CM Access
A compelling media kit developed for a creative placement firm.
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Embryo's story actually has an origin with CM Access. When Embryo first kicked off in 2007, we approached CM Access to see if they would be willing to work with us and place an agency. They were, in fact, the only placement firm receptive to this idea, getting us work on Avid, RiverBank and various other accounts.
A year later, CM Access picked Embryo to redesign their new media kit. The concept features clothing and job descriptions with the idea that CM Access can make "the right fit". This was a stark contrast to other placement firms that featured the standard "smiling, happy people" formats that often get lost in the clutter.
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From our clients
We needed a firm that would listen, be able to understand our company philosophy, and develop a website that would impart our message clearly and concisely with our voice.
—Andrew Hall, John Moriarty Associates




